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Prime Minister Nguyen Tan Dung directed to strengthen wildlife conservation

On September 2013, TRAFFIC published a report based on consumer research study conducted on 720 chosen participants in Hanoi and Ho chi minh city named: “Rhino horn consumers, who are they?” It has significantly revealed the consumer demographic for rhino horns whom mostly are men over the age of 40 and women in their 50s. Further, only 35% of the people surveyed said they would never buy or consume rhino horns.

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